Business 2000: The Retailing Industry (DVD
and VHS)
©1996 Films Media Group, 39 minutes
#FMG-BVL6197, Price $129
Retailing is no longer a supply-based industry, it is now consumer-led the
world over, and this trend will intensify. What store format is likely to
succeed in the future? How will supply and distribution systems provide a
competitive edge? In developed countries, saturated markets and low population
growth mean that the successful retailer will have to expand into growth
markets, but how, and where are the emerging markets? Leading retailers from
around the world discuss consumer trends, merchandising, marketing, new
technologies, and strategies for growth.
International customers: Sorry, we have U.S. and Canada distribution rights only
on this title.
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