Why We Buy - DVD

Why We Buy - DVD 

$169        © 2001 Films media group, 51 minutes

#FMG-BVL30019-K-DVD

This program places consumers under a microscope to quantify the psychological spectrum of buying, from everyday habits that typically steer Americans through their supermarkets and malls to a clinical disorder in which the high of making a purchase becomes the goal of shopping. James Twitchell, author of ADCULT USA; psychologist David Lewis, author of The Soul of the New Consumer; Brian Wansink, director of the University of Illinois’ Food and Brand Lab; brand strategist Robin Lauffer; and others focus on a variety of topics, including the biochemistry of shopping, the intersection of branding and lifestyle, consumerism as a way of life, and compulsive shopping disorder. Original BBC broadcast title: Buy-ology: Program 1.

Price includes public performance rights.

International Customers: Available only in the U.S.A.